The Calgary social media community is known to be one of the most powerful in North America. In fact, Calgary has been known to be a trending topic for Twitter Canada on numerous occasions. It doesn’t really matter where you are the world the fact is your business is effected by social media. Today over 1 billion people log into Facebook, of which half login daily spending a cumulative time of over 700 billion minutes on the site monthly making it one of the most powerful communication platforms in the world. After Google, Facebook and Youtube are the most visited websites in the world. With that said if you’re not communicating effectively and properly through social media you’re really missing out. If you want your business in the social media community then it’s important to market your business right.
Facebook social media visualized in 2010 from Mashable. It doesn’t matter how much you know the person that’s looking to find a product service offering likely knows a lot less than you do. Join the conversation with experienced social media marketing at Making 8.
So what is social media?
Social media is the web 2.0 that’s been evolving from the 80’s to transform the web into a two sided interactive conversation. It all started with bulletin board systems and forums to what it is now today. Sites like Facebook, Twitter, Myspace, and Youtube are common social media platforms. So you might be asking yourself why is this important? It’s a well known fact that word of mouth is the best way to market and the fact that social media is a two way conversation further enhances the ability to give your company the attention it deserves. Not only that, but you can get in on the conversation and educate your potential clients. The law of reciprocity shows that if you teach someone something they’re more likely to buy from you. Social media gives you the ability to plant seeds which qualifies new potential customers giving your company the ability to get more targeted leads. When someone’s talking about your company it’s important to control your PR and know what’s going on so you can reply in a timely manner.
So why do I need social media?
The fact is that Google has been consolidating previous keyword (KW) searches is resulting in higher rates to advertise and much higher competition to get relevant results on the SERP (Search Engine Result Pages). More importantly, the search engines are pulling relevant social media as a news source into the SERP verticals which means you can see things like videos and Twitter messages on search pages up to a few times. An online diversified marketing plan is like any investment plan it just makes sense. Social media is one of the most cost effective and inexpensive ways to market your company right now and it’s a great marketing strategy. The real time actionable results of social media and the shear power of its ability to go viral makes it one of the most powerful ways to market your business today.
Marketing for online doesn’t need to be hard and neither does social media. At Making 8 we can provide you with an SEO Blueprint which identifies relevant keywords, social network sites, and social media tools to make your internet marketing online a success. We include social media marketing and social media optimization with all our managed SEO and managed SEM internet market packages which start from as low as $997 per month.
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